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Fashion Icon Max Azria Dies of Lung Cancer At Age 70

Updated On 08 May, 2019 Published On

Max Azria, the founder of fashion brand BCBX MAX AZRIA who worked as a designer of celeb-favorite Hervé Léger for longtime, has died. He was 70.

According to Women's Wear Daily, the fashion designer passed away on Monday, May 6, at a Houston hospital.

As for the cause of death, he died following a battle with lung cancer. Max was born in Tunisia in 1949,  and raised in France before he moved to the United States.

He founded his eponymous brand in 1989, and eventually became a favorite for the stars like Fergie, Drew Barrymore and Halle Berry.

In 1998, Azria acquired French fashion label Hervé Léger, and the designer relaunched the couturier in 2007. His brands have become a red carpet staple.

BCBG Max Azria celebrated its 30th anniversary in January 2019, releasing its spring-summer 2019 Modern Goddess campaign with Rosie Huntington-Whiteley.

Max is survived by his wife and six children. Memorial service for the late fashion designer will be announced in the coming days.

Rest In Peace Max Azria!

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