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David Muir's Latest TV Ratings Win Breaks a Longtime NBC Streak

Updated On 14 Mar, 2018 Published On

Syracuse native David Muir's show World News Tonight has become the most-watched newscast in America across the board and this happens for the first time in more than two years.

According to Live + Same Day Data from Nielsen Media Research, David's latest TV ratings win includes total viewers with 9.215 million, adults ages 18-49 (1.381 million) and the coveted target demographic of adults ages 25-54 (1.988 million) for the week of 5 March 2018.

Also Read - ABC's Journalist David Muir Wins CINE Golden Eagle Award For Reporting On The Heroin Epidemic

David Muir's Latest TV Ratings Win Breaks a Longtime NBC Streak

David Muir's Latest TV Ratings Win Breaks a Longtime NBC Streak

Source: youtube

It is the first time his ABC evening newscast has won all three categories since 6 June 2016.

Since 44-year-old David Muir, who has always been surrounded by the gay rumors, took over the anchor chair from Diane Sawyer in 2014, World News Tonight' has gained steadily. It has also won the 2016-17 rating season with of 8.3 million average viewers per night.

It was the first time that ABC beat NBC in total viewership in 21 years ago when Peter Jennings was the anchor.

However, as per the report, NBC's Nightly News with Lester Holt maintained a lead in the 25-54 demo that advertisers crave. David's victory in that target audience has broken a 21-month, 89-week winning streak for NBC News.

David Muir's show is the only evening newscast who became successful to improve from a year ago in total viewers and both age groups. Muir has been continuously building momentum by growing in both total viewers and adults 25-54 for the season-to-date.